276: Create a Mission Driven Business! (w/ BRAXTON KILGO!)

Braxton Kilgo is the founder of I Believe In You (IBIY), a movement centered around the idea that small acts of kindness can have a profound global impact. His journey began with a simple gesture: distributing “I Believe in You” stickers to middle school students in 2017, encouraging them to pay it forward. This initial act sparked a viral wave of positivity, demonstrating the power of simple encouragement. Building on this momentum, Kilgo transformed the stickers into bracelets, designed to be passed on, creating a tangible symbol of belief and connection.

Prior to launching IBIY, Kilgo spent over a decade in business consulting through his company Hours Global, working with a diverse range of clients, from startups to corporations. He specialized in sales, branding, and partnerships, helping businesses achieve significant revenue growth. However, his passion remained rooted in human connection and purpose-driven impact. This desire to foster meaningful connections and drive positive change ultimately led him to create IBIY.

IBIY is more than just a product; it’s a community-driven movement that leverages technology to amplify the impact of kindness. The IBIY mobile app allows users to track the journey of their bracelets, see the real-world impact of their actions, and share uplifting stories. This innovative approach connects individuals across 20+ countries and 100+ cities, creating a global network of positivity. The app captures the unique story of each bracelet as it travels, allowing users to leave messages and witness the ripple effect of their kindness.

The IBIY initiative has seen remarkable growth, with thousands of bracelets distributed and countless heartwarming stories shared. These stories highlight the power of simple acts of kindness to brighten days, empower dreams, and even save lives. Kilgo’s vision is to build a platform that fosters human connection and encourages individuals and organizations to collaborate in creating positive change. He invites others to join the IBIY movement, emphasizing the potential to “CHANGE THE WORLD TOGETHER” through collective acts of kindness.

For More Info:
https://www.instagram.com/braxtonkilgo
https://www.ibelieveinyou.io/

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