In this episode, we explore Jarod Spiewak‘s journey with Blue Dog Media, a marketing agency he founded that specializes in helping service-based businesses, particularly law firms, grow through Search Engine Marketing (SEM). Jarod’s mission is clear: to increase his clients’ profits efficiently using SEM strategies.

Blue Dog Media is known for its impressive outcomes, such as boosting a law firm’s call volume by over 170% and achieving a consistent 20-25% conversion rate for paid ads. Jarod’s approach combines systems, automation, and continuous improvement, ensuring his strategies are both effective and scalable.

Transparency and education are key to Jarod’s client relationships, with a focus on explaining the ‘why’ and ‘how’ behind each strategy. His philosophy prioritizes return on ad spend (ROAS) over traditional metrics like clicks or conversions, emphasizing real financial gains for clients.

Jarod offers a unique 200% money-back guarantee and flexible terms, including no lock-in contracts and a non-compete promise. His services cover everything from Google Ads strategy and management to creative development and landing page design, all aimed at maximizing ad campaign profitability.

The process for new clients involves an initial compatibility call, followed by a detailed audit or market analysis, and a comprehensive proposal outlining the strategy for success.

This episode delves into how Jarod Spiewak and Blue Dog Media are setting new standards in SEM, focusing on tangible results and client success, and leaving competitors trying to catch up.

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